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La Despensa, one of our favorite communication and advertising agencies, is celebrating its 20th birthday and has invited us to the party to reinterpret some of their best projects from the last twenty years.

New Goldies is a reinterpretation of their work made by us using machine learning tools. Keeping the essence of their initial ideas, we crafted a few visuals of their best projects with our own point of view, and we are in love with the result.

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· Calle Adidas Original :

Back in 2010, La despensa invaded the streets of Madrid, creating a whole skate festival, to promote the Adidas Original series. We did the same 13 years later, with a whole digital city based on Adidas aesthetics.

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You can read more here.

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·Edificio Pikolin :

Same as our client did, promoting a healthy noise culture in the streets to promote the brand Pikolin, we wrapped some buildings in pillows to transport the viewers to the same state of peace, where sleeping is the priority

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You can read more here.

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· Mini Bowling - Mini

Making a bowling game where the cars are the balls? That is a mission that only our client could accomplish, and it was a successful and stunning campaign that we wanted to reinterpret with those surreal landscapes that evoke the Mini bowling world.

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You can read more here.

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·Whopper appartment - Burguer King

When, in 2014, La Despensa used a prank to create a secret camera advertisement, they had no idea that the video would become a worldwide viral sensation. We did our little homage with these inflatable beauties to remember the Whopper Apartment effect

You can read more here.

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